Nabeel Qadeer is the Executive Director and Member Board of Directors of Infinite ScaleUp (Holding Company), and CEO of DirAction - a skill-enhancement & capacity building company on a mission to transform Pakistan’s human resource into human capital.

An entrepreneur, business coach, consultant, content producer and an author, Nabeel Qadeer wears multiple hats in the business landscape of Pakistan. Over the years, he has assumed various roles in the international arena to promote Pakistani entrepreneurs globally such as Commonwealth, and United Nations Conference on Trade and Development.

He is amongst the pioneers of entrepreneurship ecosystem in Pakistan and with the Government of Punjab under the umbrella of Punjab IT Board, introduced the concepts of startup incubator, accelerator and co-working space in the country along with setting up Pakistan’s first chain of freelance training centres – eRozgaar, and entrepreneurship programmes for children and women.

Over the years, Nabeel has worked on the digital transformation of a number of large businesses and various companies in the SME sector of the country. He is also the Lead, Host and Content Producer of 'Idea Croron Ka' - Pakistan's first business reality show through which entrepreneurship was made a household concept and Rs. 510 Million were committed as investments for the first time in the history of Pakistan’s media industry.

Working closely with the Government of Pakistan’s Kamyab Jawan Programme under the premiership of Imran Khan, Nabeel contributed significantly in the introduction of various entrepreneurship, skill-development and educational initiatives for the youth. He also introduced ‘Life and Business Coaching’ in Pakistan, and so far, has coached a number of business owners, entrepreneurs and C-Level executives to help them effectively lead and transform their organisations.

The ethos of his life is one - Impact. With his latest venture, DirAction, he is on a mission to equip the youth and women of Pakistan with skills that enable them to become financially independent and sustainable.

Nabeel believes in the youth of Pakistan as the propeller of the nation’s economy and invests in them by teaching leadership and entrepreneurship across multiple universities in the country. To date, he has authored two books. Where ‘This Book Is About YOU’ helps individuals find the best version of themselves, ‘This Book Is About PAKISTAN’ takes the reader on a unique journey of understanding ‘freedom’ in its real sense.